5 Best Uses of Merchandise Bags

Branded merchandise bags can be a great marketing tool. They are an excellent way to promote your brand and boost customer outreach. Retail stores of all sizes use merchandise bags to increase their brand awareness. They are durable and quite appealing to people of all ages. If you’re a small business, then you might find it an unnecessary and unaffordable expense. However, buying them in bulk allows you to take advantage of reasonable prices.

Merchandise bags are present in nearly every retail store, most successful sales end with a customer walking out with one in hand. Bags are clearly an important part of day-to-day operations, but how are they useful to your marketing efforts?

1. Advertising Your Store

Paper merchandise bags can be a walking advertisement for your store. They are easy, and relatively unexpensive to customize with a logo or message. Paper merchandise bags can keep your brand’s name and logo fresh in the minds of the people by putting them right in their hands.

2. In Stationery Shops

Products like stationary are often kept in their original packaging until the customer uses them all. It is therefore important the customer is reminded where they got the item in the first place, preferably by an attractive logo and some basic company information. There are many different styles, sizes, and colors of paper merchandise bags to choose from.

3. In DepartmentStores

Department stores carry a huge variety of items. Paper bags are in most cases stronger, and better at holding their form than their plastic counterparts, making them a good option for situations where a customer may have items of several different weights and sizes. One of the biggest advantages of providing items to your customers in a paper merchandise bag is that they are not harmful to the environment and are eco-friendly. Paper merchandise bags are versatile and durable.

4. In Bakery or Candy Store

If you’re running a candy store, a bakery, or if you love to create yummy treats for people then packaging them in merchandise bags can be a great choice. Bags are easily accessible even if the customer is walking or driving, the quicker your customers get their hands on the delicious goodies, the better! Personalizing your merchandise bags for events and holidays is another good marketing strategy, custom trick or treat bags or Christmas themed packaging helps your customers associate you with the season.

5. For Packing Delicate Items

If you sell jewelry, then these beautiful merchandise bags can ensure that the delicate jewelry does not get tangled or lost in a regular bag. Flat bottomed bags make it easier for your staff to pack items in an organized fashion. Paper bags also project a quality that is hard to replicate with plastic bags. Generally high-end stores prefer to use paper bags even when an item is boxed.

If you're interested in introducing custom merchandise bags to your business, American Retail Supply can offer you the best available quality at unbeatable prices.