Best Tips for Laying Out Your Cash Stand Register

Cash register stand

Your cash wrap counter is a branding element, a display space, a decoration, and more. It is a necessity in nearly every retail store. Cash wrap stands can vary dramatically with respect to their designs, sizes, and shapes. What type of cash register stand you choose will depend on the size of your store and how you wish to use it. The basic criteria are that you need to have enough counter space for your cash register as well as for the customers to set their purchases. In this post, we will see the various ways you can lay out your cash register stands in your store. And choose the most convenient way.

Making a Statement

Of course, your cash register stand needs to be functional. But this does not mean that it must have a boring design. You can design it in such a way that it helps you tell your story. There are almost unlimited design and material options. So, choose one that is easily eye-catching, but on-theme; consistent branding is crucial. Here are some tips for finding and implementing the perfect cash register stand.

  • Placement: placement plays a crucial role in ensuring functionality and also for psychological reasons. You can use your cash wrap stand as a divider between two sections or place it upfront to use as an information center to promote staff-customer interaction. Remember that most customers automatically turn right once inside the store and browse in a counter-clockwise circle. Hence, it would be best if the cash wraps were located to the left of the entrance so it can act as a natural final stop in your customer’s journey.
  • Material: cash wrap stands are constructed from various materials like polycarbonate, plastic laminate, metal, new or recycled wood, real or faux stone, etc. these materials add personality to the stands. So, choose the ones that inspire you.
  • You can also turn your cash register stands into a focal point for additional products, usually small inexpensive items like candy. Look for an imaginative design representing your brand and enhancing your store’s ambiance. You may also incorporate your logo into the stand or use your brand color for the color of your cash wrap stand.

Decide on the Shape You Want

Most cash register stands come in three basic configurations:

  • A single countertop or cabinet surface can be placed parallel or perpendicular to the wall or as a free-standing island.
  • Two-part unit in which one section is parallel to the wall and another free-standing unit that can be placed in front facing the customer.
  • Three-part designs mostly enclose the two-part unit on one side, thus creating a horseshoe.
  • The last two designs are ideal if you need more than one payment stand. Also, having a U-shape can improve security by restricting access behind the counter.

You can build your payment station as a simple, level countertop or a desk-type section. Make sure the cabinet also contains shelving and drawers with doors. This can help keep the extra supplies out of sight. Recessed top shelves are even better as they can be helpful to keep extra supplies out of sight, like electrical cords. You can also look for adjustable brackets for holding hangers, returned merchandise, or packaging material.

To Conclude

It would also help to consider the shape of the stand you are considering buying and designing items to improve seasonal cash wrap efficiency. You may request your manufacturer to create a custom payment counter system that offers flexibility.

Featured Image Source: https://media.istockphoto.com/id/1040254686/photo/store-self-checkout-desk.webp?b=1&s=612x612&w=0&k=20&c=jFHIcibF78QrKqrbUFnNIjzCoZLEj_7Z_g8hOkuiP_A=

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