A few essential components are needed to set up a jewelry counter to look complete from a visual merchandising perspective. Jewelry store owners will want to find products that complement their existing displays and provide the functionality the need. Most retailers sell a variety of goods in different brackets, from more expensive ones to more affordable.
A jewelry display style is the first thing a retailer needs to choose. Depending on what is being presented in the store, various solutions are available, ranging from earring displays to an eclectic necklace and ring displays.
Less-priced items can be shown on earring cards or other products that enable customers to pick up an item stored on an accessible display. More opulent things may be safer behind glass in a showcase, but they must also be presented with care. This type of display might utilize earring racks and ring stands, made from leather, or another premium material. Additionally, hand displays may depict a variety of rings on a person's fingers. There are tall bronze necklace displays that will provide a more dramatic presentation and neck displays that model human necks for necklace exhibition.
Don't forget to stock up on many jewelry boxes to pack the goods for later sale. Even the less expensive products on display will seem better with velvet boxes because they provide a premium feel.
Additional Components that Compose a Jewelry Counter
Mirrors can be placed alongside jewelry displays so customers can get a look at how products look on them. A tray for holding rings is a lovely addition to the countertop of a glass jewelry display case.
When someone shops for something specific and goes through items one at a time, trays designed for safely collecting products can be helpful to your staff.
The average time customers spend viewing a display is between 10 and 15 seconds. Using contrast to create a surprise and exquisitely gorgeous design that juxtaposes several earrings, necklaces, and rings together in one display is a terrific way to catch someone's attention. The idea is to display everything in a way that draws attention to each item's inherent beauty.
Ensure that the juxtapositions make sense; everything must fundamentally balance. How jewelry is displayed in the store is important because, when done well, each piece benefits from its surroundings. People will, however, leave the counter with the impression that the jewelry is less appealing than it is if certain pieces stand out and take center stage or if the setup is made in a way that appears sloppy or hastily done without assessment of color schemes and the arrangement of all the pieces of jewelry alongside the right accessories and displays.
Selling diamonds is simple, and difficult: these are profoundly desirable items, a fact reflected on their price tags. Selling diamonds, or other premium items, is about convincing your customer that “this is the one”; the piece that they simply must have.
If you own a jewelry store, you would have seriously considered getting jewelry boxes and displays for the precious pieces you love. Jewelry storage is essential to ensure safety and maintenance and attract the right crowd. After all, an unorganized mess is easier for a thief to steal all at once as they get access to almost everything, and chances are you are unlikely to notice something has gone missing. If you own a jewelry store, you need to ensure that everything you own is properly displayed for customers to walk in and want to spend money in your store.
If you have a jewelry business, you’d understand how important a jewelry display case is. It is also important to display them well and not be lazy about it. Jewelry is always there to make a statement according to a customer. Your jewelry retail store should look lavish, luxurious and very royal. The jewelry should shine through the display cases and attract the customer’s attention. There are several jewelry display cases online that you can buy to add more depth to your retail store. There are many benefits of a display case for your jewelry. From preventing theft to attracting new customers, there’s a lot that a case could do. So, it’s a good investment to buy a display case if you own a jewelry retail business.
An approved technique to visual merchandising is to invest in stylish jewelry displays wholesale that will enhance customer appeal and consequently improve the store’s sales.
The way jewelry is displayed in a retail store indicates a lot of significant qualities of a business. In fact, the success of a jewelry shop largely depends on the way they’re showcasing their jewelry items in the store. Whether you want to showcase the items in style or you want stylish packaging to give these delicate items to your loved ones, jewelry displays are essential. There is a range of colors available when it comes to buying jewelry displays wholesale. These displays can be found in white, black, and many other finishes. Depending upon the color of the displays one chooses, the jewelry will take a different look. So, it’s important to tell a story using these jewelry display items. Also, there are several types of styles available to showcase different jewelry items. Let’s take a look at the following:
Validate your login